Ali Alghanim & Sons Automotive distributes booster seats

Posted on 6/19/2012

Ali Alghanim & Sons Automotive has concluded its weekend long campaign at Avenues Mall to promote road safety on the streets of Kuwait with the distribution of 50 booster cushions to families with children between the ages of 6 and 11 years and weighing between 22kg and 36kg (the internationally recognised safest weights).

The initiative was part of BMW Group Middle East ‘Stay Alert. Stay Alive.’ road safety campaign launched in 2010 with the aim to enlighten the public about the importance of using appropriate safety restraints while travelling by car, particularly those for children. The campaign was a resounding success with thousands of child safety booster seats distributed to parents throughout public awareness events.

Following its activity at the Avenues Mall, Ali Alghanim & Sons Automotive will continue promoting road safety through the distribution of additional child safety booster cushions to qualifying families at its showroom in Shuwaikh during the holy month of Ramadan.

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